Reformation opens a new store at The Village at Corte Madera
Reformation has opened a new store at The Village at Corte Madera, at 1532 Redwood Highway, Unit C-017. In its announcement, the company said the shop carries a selection of Reformation apparel and accessories, including dresses, separates, denim, sweaters, shoes and bags, with the assortment refreshed weekly for occasions from work and weekends to weddings.
The Corte Madera store uses Retail X, the company technology enabled retail concept designed to connect the in store shopping experience with online inventory. One of each product sits on the sales floor, and touchscreens and QR codes let shoppers build dressing rooms digitally and request different sizes or styles while trying things on.
The company announcement also described the store design, with honey oak millwork, vintage furnishings, Italian light fixtures, travertine floors and custom area rugs inspired by Art Deco design, plus sustainability measures including vintage furnishings, Forest Stewardship Council certified wood hangers and reusable totes made from deadstock materials. Listed hours are 10 a.m. to 8 p.m. Monday through Friday, 10 a.m. to 7 p.m. Saturday and 11 a.m. to 6 p.m. Sunday.
Learn more at https://www.thereformation.com